Niall and Peter welcomes you and share a big announcement about the future of Music Industry City.
You’ve been hearing about it for years. The Creator Culture is the new paradigm. Mark Mulligan will get up to speed on this important issue with a look how the Creator Culture will change marketing and affect the industry as we know it.
The pandemic changed listener behaviors, and with the reduction of live music, artists and companies are relying more heavily on revenue from streaming and other areas. Hear how labels and distribution companies pivoted during this time, were able to adapt, and how they’ve integrated with social, streaming, and gaming platforms for new revenue streams. Is this the new industry model?
The dissemination of live music during the pandemic gave rise to new technologies offering opportunities for musicians to still connect with their fans – but already, there are potential challenges that will need addressing – how will this technology affect artist rights? And with live music coming back, will the fans continue seeking physical experiences, find them unnecessary, or strike a balance?
Tired of missing out on revenue streams when you play your music in venues? Don’t know when to negotiate royalties? Do you feel like you’re missing out on a big payday? Emily White has been at the forefront of the modern music industry throughout her career. Taken from the pages of her book, How to Build a Sustainable Music Career and Collect All Revenue Streams, this talk is for those looking to build their career while ensuring they don’t miss out on any of the funds owed to them along the way. Plus an unpdate on the #iVoted Festival
Hear how musicians can take advantage of these platforms to make music more accessible, interactive and enjoyable for fans through fractional ownership, wallets, digital asset ownership. You’ll gain insight into everything you need to know about this revolution in touring, tokenized concerts, and how artists can tap into new revenue opportunities. It’s time for you to be informed because these technologies will reshape the future of how musicians work in this industry forever.
These days, more opportunities are available for sync beyond tv, commercials, & film. Video creators, podcasters, streamers, and gamers are all using music as part of their content. Music production libraries are stepping up their services, music supervisors are being asked to place more music into the abundance of streaming shows. What are supervisors looking for? How do you write music geared toward licensing? This talk will get you up to speed on the current state and how it impacts creators.
A time of crisis may seem like an insurmountable obstacle for many people, but that doesn’t mean it has to stop you from pursuing your passion. Many creatives have turned this situation into opportunity by using music-making as both therapy and livelihood. Other creators are turning their business ideas into realities. Your creativity is needed now more than ever. Stamp your vax card because this will be your 10-minute adrenaline shot.
The music industry can be tough on our well-being. From the stress of creative output to the late nights, we’re constantly putting ourselves under pressure in order to succeed, as artists and on the business side. We have to be in top form to keep up with all the moving parts that keep our careers running smoothly. This discussion will explore how you can take steps to improve your health and well-being by making changes in your everyday lives so you can feel energized while doing what you love!
We’ll look at how virtual reality is transforming the way we create and consume art, as well as how it’s affecting our daily lives and careers.
What opportunities exist for musicians at all stages of their careers? What’s the difference between 360 video, VR, and XR? Do you want to perform in Altspace as a 3D hologram? We’ll tell you how. Need virtual backup dancers for your videos? We got them! This is going to be an out-of-this-world presentation.
Special guests share their final thoughts from the MIC Sessions during TPOI about big takeaways from the day’s discussions.