📍 YOUTUBE UNVEILS AI-POWERED MUSIC AD SOLUTIONS TO TARGET GEN Z
The new ad solutions are designed to create a more engaging and immersive experience for users, encouraging them to interact with the content they see. These solutions offer the potential for advertisers to create more engaging campaigns that resonate with youthful music fans.
📍 ED SHEERAN GETS HIS GUITAR OUT IN COURT AS SONG-THEFT CASE CONTINUES
Ed Sheeran appeared in court yesterday in a case that claims he copied parts of Marvin Gaye’s 1973 hit “”Let’s Get It On”” for his 2014 song “”Thinking Out Loud.”” Sheeran performed both songs for the court, playing his guitar to demonstrate the difference between the two tracks.
📍 HALF OF VINYL BUYERS IN THE US DON’T HAVE A RECORD PLAYER
Luminate suggests that “”superfans”” who buy music as a collector’s item might be responsible for this trend. However, streaming services still account for the majority of music revenue, at 84% in 2022. Despite this, the vinyl industry remains popular, with well-known pop artists like Taylor Swift, Harry Styles, and Olivia Rodrigo leading sales
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